Transforming Operations with Limitless Automation
Success Stories
By Giancarlo Barreda ·
Success Story: AB InBev and AUTOMY - Transforming Operations with Limitless Automation Anheuser-Busch InBev (AB InBev), the largest brewer in the world, is renowned for its global reach and iconic portfolio of brands, including Budweiser, Corona, and Stella Artois.
Operating in over 50 countries, AB InBev sought to optimize its internal processes to reduce inefficiencies and free its teams from repetitive manual tasks.
In 2021, AUTOMY began working with AB InBev, initiating a collaboration that would transform the company’s operations across multiple countries in the region.
This success story highlights how technology, combined with a strong working relationship, can deliver outstanding results.
The Beginning: Projects in Colombia The collaboration between AUTOMY and AB InBev began in Colombia, specifically with Bavaria, the company’s local subsidiary.
The initial projects focused on automating internal control processes, and thanks to AUTOMY’s versatile No-Code platform, the results were immediate.
Processes were implemented quickly and adapted perfectly to Bavaria’s needs, marking a promising start.
In 2021, a team change at AB InBev brought a fresh dynamic to the partnership.
While the previous team had established a solid foundation for collaboration, the new team further strengthened the connection with AUTOMY.
This shift enabled an even smoother and more productive relationship, thanks to aligned values, shared goals, and consistent communication between the teams.
The impact of this synergy was so significant that Bavaria decided to incorporate the name AUTOMY into the department responsible for automations—a gesture reflecting the trust and results achieved through the partnership.
Regional Expansion The success in Colombia soon extended to other countries in the region.